Real Estate CRM Cost in India
A custom real estate CRM in India typically costs ₹6 lakh to ₹15 lakh for lead capture from portals, site visits, follow-ups and bookings, ₹15 lakh to ₹35 lakh with inventory, payment schedules, channel partner and customer portals, and more for developers with many projects and ERP integration.
Key Facts
| Lead sources | Property portals, Meta and Google ads, website, walk-ins, channel partners |
|---|---|
| Biggest cost drivers | Inventory and pricing rules, payment schedules, portals for partners and buyers |
| Compliance | RERA project details and customer communication records |
| Payback | Faster lead response and fewer missed payment demands |
Cost Bands
| Tier | Indicative range (INR) | Timeline | What is included |
|---|---|---|---|
| Sales CRM | ₹6–15 lakh | 8–12 weeks | Leads from portals and ads, site visit scheduling, follow-ups, bookings, WhatsApp |
| Sales and post-sales | ₹15–35 lakh | 4–6 months | Unit inventory, cost sheets, payment schedules and demands, channel partner and customer portals |
| Developer platform | ₹35 lakh and above | 6–12 months | Many projects, construction progress updates, ERP and accounting integration |
What moves the price
- Unit inventory with dynamic pricing and holds.
- Demand letters and payment tracking by construction stage.
- Channel partner registration and brokerage.
See software for real estate developers.
These ranges are indicative for 2026, based on the effort such projects typically take. Your quote depends on your scope, integrations and quality requirements; a short discovery phase turns this into a firm number.
Frequently Asked Questions
Can leads from property portals flow in automatically?
Often yes, through portal integrations or email parsing, depending on each portal.
Can buyers see payment status online?
Yes, through a customer portal or app with demand letters and receipts.
Related Cost Guides
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